Cluster Development Programme (CDP) is designed to leverage geographic specialization of horticulture clusters for promoting integrated and market-led development of pre-production, production, post-harvest, logistics, branding and marketing activities. The implementation structure of the programme is detailed as under:
1. National Horticulture Board (NHB) shall provide financial assistance and supervise the overall implementation of the programme.
2. A government/ public sector entity recommended by the State/Central Government shall be appointed as a Cluster Development Agency (CDA) for each identified cluster for the implementation of CDP.
3. CDA will establish a Cluster Development Cell (CDC) with a dedicated team of officers within the CDA for the smooth implementation of the programme.
4. The CDAs shall select Implementing Agency/Agencies (IAs) through Call for Proposals in an open and transparent manner for different verticals of the Cluster, namely :
• Pre-production and Production
• Post-Harvest Management & Value Addition
• Logistics, Marketing & Branding
5. The Project Management Unit (PMU) of NHB shall provide technical assistance to NHB and CDA for effective implementation of the Cluster Development Programme.